This project involved the design of custom product packaging for Australian Fundraising’s Monty the Monster Slime Spectacular program. The objective was to create visually engaging packaging that aligned with the event’s playful energy while maintaining strong brand consistency across campaign materials.
Challenge & Solution
The challenge was designing packaging that appealed to a young audience while remaining visually bold, memorable, and cohesive with the Monty the Monster Colour Run identity. The packet needed to communicate excitement, fun, and product appeal at a glance.
Our solution was to develop a vibrant, character-driven packaging design that leveraged colour, typography, and playful visual elements. The result was packaging that captured attention quickly and seamlessly integrated into the broader event branding.
- Packaging visual design
- Brand character integration
- Child-focused visual communication
Our Process
We worked within the established Monty the Monster brand style to ensure visual consistency across all fundraising and event materials. This informed colour usage, graphic elements, and layout structure.
The packaging design prioritised shelf appeal, readability, and production suitability, ensuring the final artwork was both visually engaging and print-ready.
Result Driven
The finished slime packet became a distinctive visual asset within the Slime Spectacular program. The design enhanced product appeal, reinforced brand recognition, and supported the overall event experience through cohesive and memorable packaging.
- Strong visual product appeal
- Reinforced event branding
- Memorable campaign asset